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/sw/ - Star Wars

The Empire did nothing wrong.

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File: 5354568ac8a4e89⋯.jpg (31.41 KB,630x630,1:1,2706035_0.jpg)

 No.30002

I've been looking at the numbers /sw/. And I am both saddened and impressed.

How is "Star Wars of all things" being unprofitable?\

How is it possible to screw up THAT badly?

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 No.30003

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 No.30004

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 No.30005

Because they honestly thought the brand was invincible. Lucas learned that wasn't true after the Holiday Special and made sure to always put in the effort afterwards. It was going to crash the moment Abrams made TFA, but Rian found a way to fuck it up so bad that people are galvanized to shit on the reboot trilogy. The next step is to watch the damage control for IX and how Disney Wars stuff performs on release, like the park extensions.

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 No.30009

They couldn't give up on the hamfisted feminism. I think maybe there was a vague business logic first, but there seemed an outright hostility, as if Lucasfilm hated its own male fanbase. Like >>30005 said, they really thought they could do whatever and still make money

Quite honestly they still might rebound. IX is eleven months away, and as it gets closer Disney will start leaking more 'you'll LOVE it' stories to fool the weak into attending. I suspect they'll also start talking about 'tight market' and 'competitive timing' of other films so they can claim they beat forecast. If it gets Rogue One's opening numbers - even if it's shit and there's a TLJ drop the next week - they'll declare victory. It's likely they'll renegotiate merchandising with Mattel (dropping Hasbro) and claim profits based on the licensing. The goal will be to break even so there's no more embarrassing reports to shareholders.

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 No.30031

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>>30002

Most large media companies selling products these days aren't doing or need to do it for acquiring capital but instead produce for political messaging to Western men and women. In that way Disney is doing very well, further most "fans" of anything be it gaming or Star Wars don't actually care that they are being propagandized to so there isn't any risk in continuing the political messaging.

Its all about continuing the broadcast to the normalfags through whatever means necessary.

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 No.30038

>>30004

Wow that's bad. How did they even manage to fail that hard?

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 No.30040

>>30031

Wow. Supergirl's even worse than I thought.

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 No.30073

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 No.30087

File: 7cc4713a9c87b9b⋯.mp4 (65.44 KB,122x122,1:1,HOW_EMBARRASSING.mp4)

>>30073

>Disney is already losing over $1 billion in streaming, and its Netflix competitor has yet to launch

>Direct-to-consumer losses should continue to surge as Disney ramps up Disney+, its new streaming service.

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 No.30090

>>30031

Disney (Marvel comics, Star Wars (suffers because of their SJW propaganda and other will follow. Get woke, go broke

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 No.30099

I've tried to tell people multiple times, consumers do not like when businesses preach politics. It's a business' job to sell products, not life advice. Don't tell me it's wrong to hit a woman, just sell me my fucking razor. Likewise, don't tell me we need more niggers and women in our movies, just give me my fucking Star Wars.

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 No.30194

>>30002

Why would you be sad? I don't even consider pre-Disney Star Wars and Disney's Star Wars to be the same thing. It's like if your friend moved away and suddenly a random dude shows up in your neighborhood wearing his skin like a mask, expecting everyone to treat him the same.

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 No.30201

>>30194

i think he was one of those optimistic goys

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 No.30248

1. have an agenda

2. think you're the 'RIGHT' one

3. have an ego larger than life

Literally -fucking up star wars- should land you in the Retard hall of fame.

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 No.30265

File: dc7a2ebb7eb280c⋯.jpg (376.29 KB,1280x1280,1:1,hayden christensen.jpg)

>>30003

I agree anon. Everyone but us are glorious, flaming homophiles.

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