What if.....
The unusual dog articles that we see are a means of communicating via animal shelters, by refering individuals to innocuous adverts for specific animals having coded messages in their descriptions? Perhaps instructions?
For example:
https://www.seattle.gov/animal-shelter/find-an-animal/adopt#dogs
Aww....look at little 'Loki'...
"Looking to lose some of those work-from-home pounds? You are not alone! Loki here is looking for a fitness friend and diet savvy household to help him shake off some of his weight. He's a senior guy so is looking for someone to join in on at his pace, which is slow and steady wins the race! With age comes a few health matters that will need to be addressed and continued to be cared for. He's hanging onto his money-maker, smirk and smile creator which is his ONE whole tooth! Due to his dental status he will require his special diet plan to consist of a wet food only."
You are not alone! Senior Chap, Health issues,that need to be addressed, 'WET' food
Just a thunk!