Well, let's think about the phrase "your personal battle". Obviously someone with depression is in a pretty fucked up place, but instead of giving life their all, trying to recover and then saying "fuck, I tried but I can't do it. I need help to fix this" they say "fuck, I tried but I can't do it. Guess I'll kill myself."
Let's choose a less modern and controversial example. Suppose a guy had made some enemies way back when, like a lot of them. And they roll up on his home, screaming for blood and revenge. They're not going to be talked down, they want this guy dead. So what does he do? He kills himself instead of facing them down or trying to find another way to solve the problem. In this scenario, suicide seems like the coward's way out.
That's probably how it would be interpreted. And a thing to note: the vast majority of jump survivors (like the ones that jump off the Golden Gate Bridge) say that as soon as they started to fall, they regretted everything and wanted to keep living. It's fucked that people get so spun out that they want to kill themselves, but even then, once they cross the point of no return, they realize "fuck, I could have fixed it. I could have pulled through." But imagine you end up dying and have to face a group of hard motherfuckers and tell them, "I killed myself, and the worst part about it is I realized that I could have done better and pulled through somehow. But I didn't."
Something tells me they wouldn't take too kindly to that.